Are you creating blog posts, but you are getting no reads?
It feels terrible, doesn’t it?
You put in all that time and energy, but Google doesn’t even notice. That’s because you might be missing the most important step before writing: keyword research.
Let me explain this in a super simple way — even if you’re in 10th class, you can do it.
This blog is your step-by-step guide to keyword research for beginners, written in easy language, like a friend talking to you.
The Problem: Why Your Blog Is Not Getting Views
Think of it this way:
You open up a store, and no one knows what you are selling.
That’s what it’s like to publish a blog post without doing keyword research.
You may have written something useful, but if nobody is searching for it, they can’t ever find it.
Keyword research fixes that.
It helps you find what people are typing into Google, so you can write a post they actually want to read.
The Promise: Learn Keyword Research Step-by-Step
In this post, you’ll learn:
- What keyword research is
- Why it’s so important
- How to do it using free tools
- A simple step-by-step method
- Real-life examples
- Tips to do it better
Let’s break it down into easy steps — like a recipe anyone can follow.
Step 1: What Is Keyword Research?
Keyword research is the process of finding the exact words or phrases that people type into Google when they’re looking for something that helps them.
Think of it like this:
If someone searches “easy pasta recipe,” and you write a blog with that same phrase — your blog stands a better chance of showing up in Google.
Keywordsfunction as little bridges – or highways in this case – that connect your blog to the people who are searching online.
Step 2: Why Keyword Research Is Important
Many beginners skip this step and start writing. But guess what?
That’s like fishing without bait.
With keyword research:
- You know what people are looking for
- You avoid wasting time on topics no one searches
- You get more traffic (visitors) to your blog
Step 3: Use Free Tools to Find Keywords
You don’t need to buy any paid software in the beginning.
Here are some free tools you can use:
- Google Search Suggestions
Start typing your topic in Google. It will show you popular searches. - AnswerThePublic
Gives you a bunch of real questions people ask. - Ubersuggest
Shows you keyword ideas, how hard they are to rank, and how many people search them. - Google Trends
Lets you see if a topic is getting more popular or less.
Step 4: Find Keyword Ideas (Start Broad, Then Go Specific)
Let’s say you want to start a blog about cooking.
That is too general.
So, ask yourself:
- What kind of cooking?
- Who is the blog for?
- What problems does it solve?
Use these answers to get keyword ideas.
Example:
If you choose “easy lunch for school,” go to Google and start typing it. You’ll see:
- easy lunch for school kids
- healthy lunch ideas for students
- quick lunch for school box
Now you’ve got 3 possible keywords!
Step 5: Check Keyword Volume and Difficulty
Now you have some keywords. But are they good?
Use Ubersuggest (it’s free for a few searches per day). Type in your keyword.
Look for two things:
- Search volume (how many people search it)
- SEO difficulty (how hard it is to rank)
Here’s a tip:
- Go for keywords with 100–1000 searches per month
- Try to pick ones with low to medium difficulty
That way, beginners like you can actually rank.
Step 6: Choose One Main Keyword for Your Post
Don’t try to use 10 keywords in one blog.
Pick one main keyword that fits the topic best.
Example:
Let’s say your keyword is “easy lunch for school kids.” Use this:
- In your blog title
- In your URL
- In the first paragraph
- In one or two subheadings
- A few times in the blog body
Step 7: Add Related Keywords Too
Besides the main keyword, also use related keywords.
These are called LSI keywords (Latent Semantic Indexing), but don’t worry about the name.
Just include:
- Similar words
- Related questions
- Common phrases people use with your topic
Step 8: Organize Your Keywords
Make a simple table like this:
Main Keyword | Volume | Difficulty | Notes |
easy lunch for school kids | 720 | Low | Good for beginners |
school lunch box ideas | 590 | Medium | Use as supporting keyword |
Use Google Sheets or even a notebook. It helps you stay organized.
Step 9: Write Your Blog Around the Keyword
Now that you have your keyword, write your blog like a normal conversation.
Just keep these points in mind:
- Use the keyword naturally
- Answer common questions related to the topic
- Add examples, tips, and real advice
- Keep paragraphs short and easy to read
Step 10: Keep Learning and Updating
Keyword trends change.
So every 2–3 months:
- Check if your keywords are still getting searched
- Update your blog if needed
- Add new keywords if they make sense
Blogging is not a one-time thing. You grow with it.
Real-Life Example: A Beginner Blogger
Riya, a class 10 student, started a blog about study tips.
She first wrote blogs like “Why You Should Study Hard.”
No one found her blog.
Then she learned keyword research and found people were searching “how to study for exams in one week.”
She wrote a post with that title.
And guess what?
She started getting visitors — and even comments from students.
Keyword research changed her game.
Helpful Tips for Beginners
Here are some extra tips:
- Always write for people first, not search engines
- Avoid very short or very long keywords (keep it 3–6 words)
- Don’t copy others — use your own words
- Use tools like Grammarly to check grammar
- Be consistent — one blog a week is a good start
Clean and Simple Conclusion
Keyword research is not hard.
It’s just like listening to what people want, and then giving it to them.
By following these steps, you’ll stop guessing what to write — and start creating blogs people are searching for.
So before your next post, do keyword research.
It takes just 10–15 minutes, but it can make a big difference.
FAQs: Keyword Research for Beginners
Q: How many keywords should I use per blog?
A: Focus on one main keyword, and add 2–3 related ones naturally.
Q: Can I rank with low search volume keywords?
A: Yes. If they’re not too competitive, they’re great for beginners.
Q: Should I do keyword research for every blog post?
A: Yes. It helps every post reach the right people.